Distribution: Getting music and merchandise to the target audience. Music retail distribution models:
1) High street- HMV
2) Hybrid- Amazon
3) Pure digital- itunes
Marketing: Advertising and pormotion of bands/ artists
eg) Social media ie) facebook updates
Tours to promote a new album
Music videos
Websites reviews
Magazine interviews
Print adverts-magazine adverts/billboards poster
TV adverts
Exchange: How we access the music where we access music
eg) Music retailers-Hystreet; Hybrid; Pure digital
"Live streaming sites"- Youtube; We7; Spotify; Grooveshark-- known as an "Ad-sponsored" sites
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